Our Project Management Sets Us Apart.
Our Customer Service Puts Us Above.
Tim Green and Tim Brennan (the Tims) formed Direct Fitness Solutions in 1998, after becoming seasoned professionals in the commercial sales division of a large fitness retailer. They had a founding principle of providing customers with quality fitness equipment, combined with an unparalleled commitment to customer service and support.
Direct Fitness Solutions was built on the core belief that the company’s success would be measured by the success of its customers. The Tims developed a simple, yet effective, strategy that began with listening. The better they understood a customer’s needs, the better they would be able to meet those needs.
By leading with these simple, yet successful, founding principles, Direct Fitness Solutions quickly expanded beyond its Illinois origins to the neighboring states of Wisconsin, Indiana, Michigan, Kentucky, Tennessee and Ohio. Direct Fitness Solutions is now the largest distributor and service provider for commercial fitness equipment in the Midwest.
Our approach has been confirmed with years of tremendous customer loyalty. We are grateful for their unwavering support and are even more motivated to continue to enhance our customers’ fitness and service experience.